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» 'perfect' Can Be The Enemy Of 'amazing'
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'perfect' Can Be The Enemy Of 'amazing'
Never forget that perfect is the enemy of amazing.
Are you waiting until you have everything mapped out just right? Do
you think and consider and discuss and plan and revisit
until days turn into weeks, weeks turn into months and suddenly a year
has passed, your energy is drained and youre more frustrated than
ever?
Waiting for perfection will be your greatest obstacle in creating
something amazing.
Get started now. Will it be perfect? No. Will you make mistakes?
Yes. Keep moving forward. Listen to feedback. Refine and improve as
you go along.
This is not a suggestion that you accept mediocrity or do the bare
minimum or produce substandard results. It IS a suggestion that you
stop waiting until the stars align perfectly to start moving toward
whatever it is you want.
Think today about how you can apply this to your marketing. Are you
avoiding starting an email campaign because youre not exactly sure
how to do it? Then sign up for a free trial account and test the
waters. I like www.iContact.com because theyre easy for most people
to navigate (even if you dont consider yourself a techie) and they
have a 14 day free trial. Have you been thinking and wondering about
how you can use your network of colleagues but just avoiding it
because you arent exactly sure where to start? It doesnt have to be
perfect today; but go ahead, pick up the phone and invite someone who
could be a great strategic partner for you for coffee. When you get
the meeting, be honest about your desire to work together and help
grow your businesses together. Will every word be perfectly placed?
Probably not. Youll do better next time. But just start. Dig in
today and get it going. Set a date, commit to it and make it happen.
Dont let your need for perfect stand in the way of greatness.
by: Angela Phebus
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