What makes a successful website? A well-designed template and quality content will only carry you to the halfway mark. To get beyond that, you need a clear strategy on how to advertise your presence. After all, if you want traffic, you need to let people know where you can be found. With a bit of ingenuity and planning, you can easily grab the attention of people across the world.Many companies build brand-awareness for themselves through...more
United Arab Emirates is situated on the sea level and is surrounded by the waters of the Persian Gulf. Dubai is the city directly situated within the Arabian Desert with only a single saltwater inlet at the Dubai Creek. This resource has been used excellently by the government of Dubai, by introducing and encouraging Dubai Dhow Dinner Cruise. Along with Dubai Creek, an artificially made waterfront which is said to be the largest in the world is...more
Each business with a Web site needs to make Search Engine Optimization (SEO) part of their growth strategy, working to get their site ranked as high as possible on the major search engines. With a little work, a different approach, and these tips, you can get your site ranked well with the search engines.Never, ever, EVER repeat content on your website. Major search engines HATE duplicate content and will, at best, ignore it or, at worst, punish you for it. Even large sites have been penalized for having the same article posted more than once. If you must post similar content, entirely rewrite it to be original.Search Engine OptimizationOne of the most effective ways to improve your search engine optimization strategy is to include your keywords and phrases in the title tags of your web pages. This is because when identifying the content of a page, search engines place the greatest weight on the title tag of the page. Use of effective title tags is therefore of the utmost necessity.Article directories are one of the most popular and well designed outlets for search engine optimization and should be utilized early and often. Find the right directories to place your submissions and...more
Content marketing is a great strategy for lead generation which focuses on different ways of engaging the website visitor. For successful lead generation, website content must cater to the different buying stages of the prospect. The four main stages of any prospect are research, consider, trial and buy.In the research stage the content creates the...more
Textbooks are wonderful things. Theyre handy for holding things down on a windy day, great for pressing flowers and sometimes theyll give you some useful information! But generally, humans learn through example, in the web development and internet business worlds as well as the academic world. People Get More Out When They Put More InLooking at the...more
Businesses are constantly evolving and reinventing themselves. The best businesses are, anyway! So, as you begin to develop an online presence or remain on the cycle of reinvention, should you be following your existing corporate identity or reinventing yourself with your new web development? We take a look at 100 considerations that will need to be balanced on an ongoing basis as both your online and offline branding grows and changes.Unity of BrandingThis is the major consideration for most companies. Whichever came first the chicken of corporate identity or the egg of the website development will be the one that they stick with for the other. So, if a business begins online, their other corporate identity materials will follow the same design as the website; if a company began in the real world, their existing logo, business cards and materials will donate elements to the Melbourne web development and design. Yet while consistency and duration are two key elements of success in corporate branding, you must remember that those who dont bend in the wind will break Changing With the TimesChange is a necessary part of business, and occasionally those changes will have to be in your...more
Technology moves at a rapid pace and keeping up can be frustrating. The fact is that a company without a website is missing out on many customers that they won't be able to get any other way, so implementing technology in your favor is important....more
Some people already know a little bit about web design but are absolutely stuck when it comes to designing mobile sites and apps that their customers can use on the go. If this sounds like a problem you're dealing with right now, check out the tips...more
In today's business world everyone seems to have a website, but if you are not familiar with how to build one then it could be a problem. However, it is not that difficult since there are many software programs on the market that make it easy for any...more
It's been fifteen years since the evolution of what we understand today as the Internet. This complete coverage is partly due to the free dispersal of two critical elements: HTML and web browser. Each were made by Tim Berners-Lee while doing the job...more
Every now and then some user puts up a new website on the internet. Some of them just die out in the competition and others crawl up in the race. This can happen due to many reasons. Keeping up with the latest trends in the market is one thing and...more
Magento, a powerful and successful e-commerce platform widely used by developers of the world has changed the world of e-commerce era. This allows developers to build new generation, dynamic and very attractive Web applications with rich features to...more