The 5 Second Rule for Visitors to Your Web Site Opening a new business in the real world or online in cyberspace requires thinking beyond all the money you will make. Most small business owners are clear on their ultimate goal, yet often many fail to spend time planning their marketing image. To succeed, first impressions are critical, or you may violate what I call My 5 Second Rule:When a new prospect finds your web site, you...more
Useful PPC Tips For Getting Buyers To Your Website Pay per click campaigns are great because they allow you to create more mileage for your keywords. Most of the SEO process is centered on building content for your website. But you also have to face the fact that there are just some people who do not care to read. No matter how great your articles are, if these people just won't like to take the time to even consider poring over...more
Why Resources Added to a Web site Increase Revenue! There can be many reasons for the failure of some Web sites: poor marketing, poor planning, a weak knowledge of the target market, or just an overall lack of knowledge of business principles by the Web site owner.One shared trait of successful Web sites, however, is the ability and drive to provide good resources to its visitors. This is a tactic that increases traffic, keeps visitors engaged and coming back, and lends authenticity and reliability to a site. Yet many new (and sometimes "not so new") Web masters neglect this very important facet of Web site development and Internet marketing.Why? There are many reasons, however, here are the "most" common:1. A Web master may be unaware that resources when added to a Web site can add value and increase sales. Adding resources, especially those that are Affiliate links to other products or services, is a great way to "backend" sales, by offering visitors more than the main product or service to buy.2. A Web master may feel (wrongly) that offering other products or services, or including great informational resources may "compete" with their own product or service....more
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