subject: Twitter Background Ideas for your Business [print this page] Lastly, and the perhaps the most overlooked component, color is a very powerful stimulus that can affect what person might think, say, or do upon seeing it. You could research on the basic theories and psychological studies behind every color. You could use what you will learn from these in selecting the right color theme for your professional Twitter backgrounds. The color that you will put on your backgrounds and themes will be a representation of your own personality.