subject: Corporate Video Production – Speak to your Audience [print this page] Customer testimonials: Your customers define who you are, what your business is, and where your business stands during a given period of time. Your customers look for more than just service. If your customers feel like they are receiving personal service, they are more than happy to pass along positive word of mouth. A very affective approach to winning new customers is to let your existing customers tell their story and what made them choose you in the first place. Also, they can help convince new customers that they making the right choice by choosing your services.
