subject: Aarkstore Enterprise--tapping Into Post-recession Pet Parent Spending,u.s. Pet Market [print this page] U.S. Pet Market Outlook 2010-2011: Tapping into Post-Recession Pet Parent Spending
Table of Contents :
Chapter 1: Market Performance
Introduction
Scope of Report
Report Methodology
Market Performance
Impact of Economic Recession and Recovery
Table 1-1: U.S. Pet Market Retail Sales by Category: 2009- 2011 (in billions of dollars and percent change over previous year)
Signs of Economic Recovery
Market Climate Favorable to Mass Retailers, Brands
Table 1-2: IRI-Tracked Sales of Pet Products: Total and by Food and Non-Food Category and Segment, 2009 vs. 2008 (in millions of dollars, units and pounds)
Strong Market Underpinnings Bode Well for Rebound
Table 1-3: Level of Pet Owner Agreement with Statement: I Am Spending Less on Pet Products Because of the Economy, February 2010
Table 1-4: Percent of Pet Owners Who Anticipate Spending Less on Pet Food/Supplies or Pet Services in Next 12 Months, February 2009
Table 1-5: Pet Owner Patterns: By Change in Financial Situation Compared With 12 Months Ago, 2009 (percent of U.S. pet-owning households)
Table 1-6: Pet Owner Population: By Change in Financial Situation Compared With 12 Months Ago, 2009 (number of U.S. pet-owning households in millions)
Table 1-7: Pet Owner Indexes: By Change in Financial Situation Compared With 12 Months Ago, 2009 (U.S. petowning households)
Human/Animal Bond Strengthens During Recession
Figure 1-1: Consider My Pet(s) Part of the Family, 2009 (percent of Pet, Dog/Cat, Dog and Cat Owners) Product Premiumization and Premium Demographics
Table 1-8: Change in Pet Market Consumer Base by Purchase of Selected Premium Pet Products: Flea/Tick Care, Treats, Heartworm Control Products, Scoopable Litter, 2005 vs. 2009 (number and percent of U.S. dog- or cat-owning households)
Pet Insurance: The Right Place at the Right Time
Impact of Pet Aging, Overweight
Table 1-9: Percentage and Number of Overweight and Obese Dogs and Cats: 2007 vs. 2008
Pet Market Momentum
Table 1-10: Number of New Pet Product Introductions: Reports and SKUs, 2005-2009 (percent)
Future Factors
A Societal Shift
Illustration 1-1: Electrolux Appliance TV CommercialPet Birthday Party
Illustration 1-2: Kenmore Washer TV Commercial with Dog
Illustration 1-3: Screen Shot of Glenn Close and Pet from Hit TV Series Damages
Additional Human Company Cross-Over
Human-Animal Correlation an Untapped Goldmine
Market Forecast: A $72 Billion+ Market by 2014
Table 1-11: Projected U.S. Retail Sales of Pet Products and Services, 2009-2014 (in millions of dollars)
Table 1-12: U.S. Pet Market Compound Annual Growth Rates by Category: 2005-2009 vs. 2009-2014 (percent)
Table 1-13: Percentage Share of U.S. Pet Market Retail Sales by Category: 2005, 2009 and 2014
