subject: The Most Effective Ways To Improve Your Google Search Engine Ranking [print this page] Many sites can live or die by their Google search engine ranking. While there are other search engines out there, the majority of folks still use Google. And while you can use pay-per-click advertising to get placements at the apex of the page, people still trust the natural search results more. So it's in the best interest of you and your website that you do all you can to maximize your Google search engine ranking.
Now, I am not advocating that you spend all of your time obsessing about your Google search engine ranking, or that you throw a large amount of money at it. The key is that you get the maximum bang for your buck - do the most you can yourself to enhance your Google search engine ranking, consider spending money on an external company to help with your SEO only when you've done all you can yourself.
And there are many things that you can do yourself to improve your Google search engine ranking, and one of the best places to get info about the way to do it is at Google itself. Google has a plethora of information about how they judge websites, and what they like and what they don't. Anyone who wants to improve their Google search engine ranking wants to go to Google's web designer Tools section and read just about everything that's there. Once you understand what Google wants and how they suspect, it's a lot better to build and maintain your site in a way that Google likes. And when Google likes something, yup, you've guessed it, it ends up in a higher Google search engine ranking.
The very next thing you can do to improve your Google search engine ranking (and one that you are going to find discussed on their site) is to focus on having good, useful content. One of the major goals of the bots and the particular people over at Google is to eliminate crimes, cons, and fly-by-night sites that pop up overnite.
If you concentrate on having high-value content that hopes to provide information or a service, Google will see that and you will be treated like a valid, educational sight - because you are. It could be tempting to take short cuts and go for the fast fix, but if you need to last in the web world, and get that good Google search engine ranking and keep it, then you want to concentrate on sustained quality for every aspect of your site.
