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subject: Door Hangers Are An Affordable And Efficient Way To Promote Your Product [print this page]


In the modern world, businesses and companies are in fierce competition to gain customers attention. There are hundreds of different ways to advertise a business, from massive billboard adverts to junk mail. Whether a business is just starting or is already well established, advertising by using promotional door hanger can be a cheap and highly effective way of attracting the attention of potential customers.

With advertising being present everywhere, people ignore billboards and throw away junk mail. To get their attention, a new and more original way of selling your company can be used. Door hangers can be fully customized and are easy to make memorable. They can have either simple or complex designs. They are also very cheap to produce as a single hanger is essentially just cardboard or thin plastic.

A door hanger is a light piece of plastic or cardboard with a hook or hole in it, allowing it to be hung from a door handle. Passersby can see them hanging from a door. As they are designed to be recognized easily, a brand image can quickly be established. New customers can also be attracted by them as they can be eye catching and are more original than traditional forms of advertising.

They also have a highly practical use and are often seen in places such as hotels and offices. Regularly messages are printed on them to tell people a room is occupied or that no smoking is allowed. A business can incorporate a practical message onto their hanger to make them more likely to be used be people and therefore more people will see them. With a useful message, they will be used multiple times as well, again increasing exposure of whatever advertising is printed on them.

Distribution of advertising materials can also be a very costly part of the process with door hangers; however, this may not need to be the case. Distributors can simply hang them on doors as they are passing them because they are so thin and light they can be easily carried in a bag. This allows for them to be handed out in any location and can also mean that customers can pass them on and share them with their friends.

A large amount of information can be contained on a hanger despite the small size. With its two sides, it contains twice as much information as just a simple postcard would. When company logos and brand designs are include on them, they can easily be associated to a certain product by the customer. The door hangers may just display a simple picture or it can contain a lot of detailed information.

The obvious industry to use hangers at is hotels; however, because of their advantages in distribution, design and production they are not just limited to this. Every shop and house has a door on which they can be hung and displayed and whatever a company markets, they can be useful. For example, a taxi company can print their number onto one, allowing it to be in easy reach when a customer needs a cab. Hangers are an easy way to grab customers' attentions.

by: Ben Pate




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