subject: Printed Media Sales Via Key Retail Formats In China To 2013 --- Aarkstore Enterprise [print this page] Introduction Introduction
Printed Media Sales via Key Retail Formats in China to 2013' databook provides market value data for three key market segments and eight key retail distribution channels. It focuses on data and analysis of market revenues and segmentation. It also provides historic and forecast data, as well as a comparison against the top five countries in the market.
Scope
*Printed media retail sales revenues and analysis from 2003 to 2008 and forecast values up to 2013
*Market value of three categories: books, magazines and newspapers
*Current and forecast analysis of sales via major retail channels in the printed media industry as well as its sub-categories
Highlights
Printed Media retail sales in China increased at a compound annual growth rate of 4.4% between 2003 and 2008.
Books sales led the printed media market with a share of 47.8% in 2008. Music, video, books and stationery retailers were the leading retail format for books in 2008.
Reasons to Purchase
*Design effective marketing and sales strategies by identifying the key growth categories and retail formats in terms of sales
*Develop business strategies by understanding the quantitative trends within the printed media market in China
*Understand the future direction of the market with reliable historical data and full five year forecasting
