subject: Seo Tools And The Latest Craze [print this page] We all know that Search Engine Optimization is the latest craze everywhere in the world of e-commerce. But this SEO is actually part of Search Engine Marketing or SEM where the promotion of any official website is being carried by increasing the number of visibility in the search engine result pages with the help of SEO. Here comes the purpose of SEO Metrics. Without getting acquainted with the latest and trendy metrics for SEO people will be normally tend to adopt the old version of metrics.
Proper SEO Metrics can easily achieve attention of CEO or Press. But to know the latest fad requires time which is the main constraint in our daily life today. Besides other important marketing jobs people hardly get enough time to survey and study market to get to know what the current SEO metrics are being embraced by e-commerce people. Few hot SEO Metrics are framed below to help you out:
* It is vital you comprehend the leverage and power of 'long tail' keywords.
* You must contribute on regular basis and in a trustworthy relationship on content or social news related websites e.g. Wikipedia, Propeller, Reddit, Digg, Mixx, Stumble Upon and Knol.
* You must build your network personally as well as professionally via online communities like Face book, Tweeter, LinkedIn, Flickr, MySpace, Bebo, YouTube, the blogosphere and MyBlogRoll. After that you have to take due advantage of rest of the network utilities.
* Also you must follow 'link baiting' which is basically placing content related info on many fields as a draw card or magnet for those links.
This new generation SEO Metrics help in keeping track of progress and improvement by throwing old concepts. All these trendy metrics of personalized search, universal search or 'Long Tail' embrace new KPIs or Knowledge Performance Indicators which are as follows:
* Being unique when creating your web pages is crucial. Each page on your site is a salesman, going to work trying to sell your product or service. Honestly, your unique pages is what Google is going to go along and check out with its Spiders, and rank your website for being unique, so keep it original.
*Increase your yield. Please remember that your uniqueness in your long tail keywords is what is going to optimize your rankings.
* Produce More Keyword Yield. You must keep in mind to put maximum number of keywords, which could bring higher traffic rate for your website in the search engine result, in your Web Pages. It means your website's tail will be longer the more keywords its yielding web page targets.
* Every search engine has a different audience. One of your pages on your site may get huge traffic, while others may not. Google gets around a lot more than that of Yahoo or Bing. So While you may get lots of hits from Google on one page, you may not get the same from Yahoo for example, yet on other pages traffic might be strong because Google, Yahoo and Bing both present it on search results. Confusing I know, but just the way it goes.
* Ensure your long tail keywords get enough traffic to make you money. There is no point being so unique that you only get 10 people to your site each week. In saying that you don't want 12,000 visitors to your page each week, if they are keyword filtered. Your keywords should get people to your site that want what you have. don't get me wrong, if you have 12,000 people coming to your site, and they can find what they are after, then that's great, more money in your pocket.
* Don't get caught branding yourself with anything with your keywords. be unique and attract customer with long tail keywords that are unique to you.
* Consider Index-to-Crawl Ratio. This signifies another most importance of SEO Metrics by determining the ratio of web pages being indexed to unique pages that crawled. A low Index-to-Crawl ratio implies your site doesn't have qualifying weight according to the eyes of Google.
I encourage you to look into the above points, and implement today.
