subject: Make Your Business Memorable [print this page] Promotional products are an amazing way to advertise and one that is usually overlooked by smaller companies. A lot of times new business owners will look to mailers and cold calling to help boost their business, but these techniques are a lot less successful and much more expensive than promotional products are. There are many reasons why promotional items are the best advertisement for your company.
IMPACT - Having your business logo imprinted on incredible, durable items that are useful and last, makes an impression on a person that you run a legitimate business that needs to be taken seriously. It actually helps to make your business seem more important than others because of these imprinted products.
COST - Many promotional products cost less than a dollar a piece and that is really a good deal and the more you buy the less they cost making them the overall best investment for your advertising dollars.
LASTING EFFECT - Because promotional products are so durable they have a long lasting impact on your business. An item that is well constructed will not be thrown out, especially if it serves a purpose and so a year from now that product can still be working for your business. Can you say the same about the coupon mailer you sent?
CONSTANT REMINDER - Logo products not only work to teach others about your business, but they also serve as a constant reminder to your own customers about your business. Making them more likely to return to your business again and again.
