subject: Follow Up Techniques For The Corporate Market [print this page] A majority of entrepreneurs fail to observe follow-up. This bad habit or negligence may cost them big time. They are not loosing their potential clients but also losing some serious money. Many young entrepreneurs make such mistakes by not following up on their clients after a big corporate luncheon or attending a seminar etc. Usually the cards they exchange become a pile in the desks and forgotten.
In the corporate sector some decisions play an important role in the success of business and earning more profitable opportunities. Although it seems just an unimportant issue but it can do serious damages to the company by not following up. You may have just dropped the catch and lost serious money on the table with lack of diligence. Many good and favorable results can be found by adopting some serious routine of following up on your prospective clients in future.
1. The best way to make a follow up routine is to note down all the important hot leads number at your event diary and add a small note besides the name that says follow up. Fix or devote one hour of your precious time to do the follow up either by meeting, mailing them directly or over phone conversation etc.
2. If you have just met a hot lead mark his card with an X to help you remember to do a follow up the next day. Marking the business cards this way is a good technique to remember all the important follow ups. You can mark less important or warm lead with a O or any other symbol.
3. As soon as you have met a good lead take an action. Jot down some necessary details on your digital diary etc. make a habit of carrying some diary etc to note down such important details.
4. Sometimes it is wise to not to waste time when you encounter a good lead. It is wiser to set up a meeting time right on the spot or venue to not to skip a good chance of meeting you future prospectus.
5. Do not stack the cards in a drawer. This always makes a person forget about his follow up routine. The best way is to keep the pile of card in front of you to take an action the next day.
6. Hiring an assistant to maintain your follow up routine is a good idea. Also it casts a good impression on your client. Your assistant can carry the good follow up routine to send your hot leads sales letters through emails or set time of your meetings.
7. After the follow up routine is set and done it might be a good idea to work upon building a database of your clients. You or your assistant can add up important and relevant information regarding the nature of lead and follow up details etc.
