subject: Limited Edition Watches, Unlimited Value [print this page] Nowadays, such watch brands as Omega, Rolex and Cartier are no longer just a word. Instead, they have become a symbol of people's pursuit for high-quality life. Seizing the opportunities, those companies quickly released a series of limited edition watches one after another, which caused a bout of fever among watch lovers. As a matter of fact, the word "limited edition" is a rather new definition. The origin can only be traced to the eighties. Yet, with its emergence, it quickly enjoys popular support. Limited numbers, unique design, the value of big brands, especially endowed memorable meanings, all these shining features make limited edition watches coveted by most watch lovers. The fine workmanship of limited edition watches is beyond any doubt. Most of the times, limited edition watches belong to brand watch families. Yet the limited numbers make them even more precious. They satisfy people's inner desire to be exceptional and outstanding since nobody wants to be caught wearing the same watch with other people. An extreme case could be the Athena Deep Embossed Gold Watch, which is one-of-a-kind. Apart from that, some limited edition watches, play an important role in commemorating significant historical events. In that case, classic watchcases and series are often used. Such little alterations bear vital symbolic meanings. For examle, the Romain Jerome Titanic-DNA watch bears the word Titanic in its name as a remembrance of the tragic incident. The DNA in the Titanic DNA name refers to the salvaged steel from the Titanic wreckage that was used in making the watches. The other element used from the Titanic is recovered coall, which gives the dial its black color. The third factor has to do with the reasons which cause the limited editions. As a matter of fact, two reasons can be counted, namely, technological constraints and individual product positioning based on customer preferences. In comparison, the former reason seems to be more of a concern owning to the machineries used which are of high complexity and precision. The Piaget Enamel Protocole XXL watch was a shining example of artistic use of the technology. The watch connects the two cities, Paris and New York, by the word "fashion". The charming points of the two cities are all reflected in the facet of the dial and case. To achieve this effect, filled engraving and micro-painted enamel techinics are used in making the dial. The high technology adds credit to the preciousness of the watch. In short, what are called limited edition watches actually has unlimited values and accordingly, enjoy unlimited popularity. These are made possible not only by their unique design and rareness, but also the significant meanings they symbolize and the insurmountable high technology by which they are made.
