subject: Explaining E Commerce [print this page] E commerce, or i-commerce has been called the New Global Economy. It is short for electronic commerce, and covers all retail and wholesale trading of goods and services by digital or online means. This includes buying and selling on the global and mobile internet via websites, as well as direct access text alerts on mobile phones.
The growth of e-commerce has been outstanding. Rather than taking over from traditional retail methods, it sits comfortably alongside them often sharing the same platform. As well as pure e commerce sites, for example eBay and Amazon, high street traders have e commerce sites too. For anyone who is struggling to make their retail business a success, the first question on most business advisory consultants lips is: Have you got a website?
E commerce is undoubtedly the way to commercial success. However, it comes at some cost. A professionally laid out website is a must, but it becomes an expensive liability if it doesnt attract traffic. This is where a good e commerce provider is a must. There are companies online who, for a very reasonable fee, will set you up with services like video streaming, SMS marketing, secure online payment solutions (such as e-wallets) and all the other paraphernalia you need to give your business that professional edge.
E commerce solutions are a common sight today. Including a mobile short code on a piece of company literature, a text message for a free game download as a thank you from your mobile provider, clicking on a virtual tour holiday video, streaming the content onto your screen - these are all common e commerce solutions, and all are very effective.
We at MPP Global provide a full range of e commerce solutions, including SMS marketing, video streaming and secure payment e-wallets, for every type of business.
