subject: Common Mistakes to Avoid in Label Printing [print this page] Welcome to this guide to label printingWelcome to this guide to label printing. In this tutorial, we will teach you the worst mistakes that you can commit when printing and designing labels. Especially when you are just an amateur in designing color labels, this list is crucial in helping you avoid gross mistakes that can lead to wasted money in label printing. So take stock, review the list below and learn to avoid these design practices for your color labels.
1. Plain text labels Some people think that large text is enough for label printing. While this can be a decent effort in creating labels, if you are printing labels for something important such as a warning sign or a business label, this is not enough. All color labels are more powerful if you add an accompanying logo, symbol or photograph. These images can easily be seen, recognized and understood from afar, unlike text that can be hard to read in that same long distance. So try to always add some images to your color labels. Plain text just does not cut it anymore.
2. Black and White Labels Another thing to avoid in printing labels is the use of black and white, or just black ink printing. Even if you are trying to save money it is really better if you print in full color. Black and white printing for labels really is not worth it anymore, and people just ignore these kinds of labels unless there is really something important in them such as a security code. Full color labels are always ideal because they are usually more visible, plus they can add a more emotional element into color label designs. This makes them better communicators of information. So try to avoid black and white labels whenever possible.
3. Overloaded labels You should also watch out in overloading your labels with information. From product labels, business labels to promotional labels, you do not want overwhelming the design with lots of information. A label with too much information can often be overwhelming, preventing readers to read the whole label outright. So try to minimize what you have in your custom labels. Use only the content you need, and then just lead people to other prints or resources of information. The simpler and shorter your labels are, the more impact they have, making them really effective.
4. Cheap labels It is important that you also avoid printing cheap looking labels. If you compare a glossy, thick and full color label with a rough looking and thin label who would you trust more? In most cases, people will trust the glossy label better, simply because it looks better, while the rough looking one looks cheap and uninspired. So if you are using your color labels for marketing or business purposes, you will of course go for the glossy full color one even though it is expensive. The cheap looking labels are taken as work of amateurs which you cannot trust very much. That is why it is crucial that you do not print cheaply in label printing. Print with the best materials that you can afford to have that better first impression with your color labels.
5. Lack of location research Lastly, one of the worst mistakes you can commit in label printing is to not research the deployment locations of your labels. Some environments can be beneficial for your color labels, while others can actually make them less visible. Proper research is needed so that in your target locations, your color label designs will always look visible. So do not forget your do your homework and research the typical locations and objects that your labels will be deployed in. Design your labels accordingly and choose the proper colors that should make those labels distinct and visible in the environment it will go in.
Good! Remember these mistakes well and avoid them at all cost. If you truly want an effective process for printing color labels, these tips should help you avoid unnecessary trouble. Good Luck!
