subject: Website Monetization With Contextual In Text Advertising [print this page] There are so many different ways to make money online these days. You can set up your own shop and sell things virtually. You can sell information to those willing to buy. However, youll find a much higher return on investment with contextual advertising on your website because the products and services youre offering dont seem out of place with your content. Research also shows that people are much more likely to click if the advertisement theyre presented with is related in some way to the article theyre reading. You get paid every time someone clicks on one of the ads on your website, so anything you can do to get them to click more often will raise your revenue.
The reason website users are more likely to click on contextual ads is because they are more relevant to whatever is on their minds at the moment. For example, maybe youre reading a website to try to figure out how to get a stain out of your carpet. Wouldnt you be more likely to click on an advertisement on the website youre reading if that advertisement offered a carpet stain remover that could instantly solve your problems? People appreciate relevant content when theyre reading on any topic online, and theyll reward you with more clicks if the ads you provide are also relevant to the content you offer.
One of the newest forms of contextual advertising is In Text ads. In Text ads like the ones offered by Infolinks keep your website free of questionable images that are connected to advertisements you have no control over. In Text contextual ads look like links attached to keywords in your website content. However, they have two lines underneath them and come with a bubble that opens when the mouse cursor passes over them. In Text ads also are more likely to be clicked on because theyre linked right into the content your website visitors are reading. People are so used to tuning out advertisements, especially those with flashy images above or beside website content, that they simply dont notice traditional ads much anymore.
Infolinks In Text contextual ads make the perfect addition to traditional online advertising networks because they allow you to catch the eyes of people who usually tune out traditional ads. Since In Text ads dont take up any more space on your website, you dont lose anything by adding them to your traditional ads.
Infolinks offers a more intelligent contextual advertising model for publishers all across the world. The Infolinks algorithm objective is to yield the highest eCPM possible, thus ensuring the highest revenue, guaranteed.
