subject: Top Reasons why Diamond Prices Vary [print this page] 4) Scams. Scams significantly affect diamond prices because they damage the industry's reputation. If a scam fails badly and people decide not to trust the diamond industry, they will not purchase diamonds and thus diamond prices will fall, regardless of how the diamond market tries to portray itself. This affects variation in diamond price in that countries that are rife with scams will have a much lower diamond price than those who quickly eliminate such scams.
