subject: Summer Time With Wholesale Sunglasses [print this page] Its a new year, new season, new summer, and you need some new wholesale sunglasses! It is so important to make sure that you have a pair that not only look good but that also protect your eyes from the damaging rays of the sun. The good news is that you can find a ton of different styles of sunglasses on the Internet at cheap, wholesale prices. The trick is to buy from reputable distributors, warehouses and dealers that are in a position to offer you really good prices on all kinds of shades.
There are many misconceptions that go along with buying wholesale sunglasses on the Internet. One of the most popular misconceptions is that buying wholesale means buying generic, knock off or damaged merchandise. This is so untrue! This type of inventory is identical to the stuff that is sold in high end, expensive stores everywhere. It is the same stuff! Why is it so much cheaper? Because there are many middle men in the chain of economics that have been eliminated.
Traditionally, a manufacturer would sell their goods to a distributor at a marked up price from what it cost to make the item. The distributor would then sell his wholesale sunglasses to a high end retail store, at another marked up price to make a profit. Now that the retail store has the item, it has to make a profit too, so the price is marked up for a third time by the time that the item reaches the shelves for a consumer to purchase. Three huge mark ups that consumers pay! And this is just a general scenario. Oftentimes there are many other middle men in the picture, raising the rate of mark ups for pricing to four or five times (or more) by the time they reach the consumer.
With wholesale sunglasses distributors, though, the distributor buys right from the manufacturer at discounted rates. Then they make their inventory available to the public with only one marked up price. One mark up instead of five or six! Can you imagine the price difference with wholesale sunglasses? One mark up instead of a whole bunch can make a difference between hundreds of dollars.
Your best bet for finding designer wholesale sunglasses is of course to go shopping on the Internet. Their inventory is far greater than those of any brick and mortar store, and many websites have a feature available to customers so that they can upload a picture of themselves and try on different styles of wholesale sunglasses before they spend the money on them.