subject: Chasing Leads: Offline Lead Tracking in SEM Campaigns, Pt. 2 [print this page] Almost invariably, once clients see the impact on their bottom lines through improved lead tracking, they start demanding more and more tracking information and transparency - rightly so. Of course, any good search engine marketing company will be more than happy to oblige.
Chasing Leads: Offline Lead Tracking in SEM Campaigns, Pt. 2