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subject: MLM Tools - What are the Advantages of an Attraction Marketing System? [print this page]


In this piece we highlight two of the most important reasons to have an attraction marketing system. The Internet is now widely recognized as the most efficient and best advertising vehicle ever available. Although only recently popularized, attraction marketing has been used well before the advent of the Internet, Facebook or YouTube.

Individuals demonstrating significant business success or knowledge of important business elements have always attracted a following. This has usually translated into significantly higher earnings than the "average" network marketing journeyman will ever see.

As a result of the Internet's general popularity and effectiveness, many network marketers are implementing attraction marketing systems. Interest has skyrocketed in attraction marketing system, such as My Lead System Pro and others. There are two main reasons beyond just the ability to generate business leads that account for the popularity of these systems.

First, these systems are "cutting edge," giving early adopters an advantage in being first to exploit the technology. This, in fact, then attracts others to them as they begin to see the results and advantages. Many report actually recruiting leaders in other companies or their own to join first their attraction marketing team and later even their primary business.

Second, attraction marketing leverages the power of automation and of the Internet. With established methods, an increase of two team members per month was considered an adequate measure of success. With attraction marketing, monthly growth targets can be achieved in a single day.

Also, adding attraction marketing diversifies the efforts to build an enterprise. Although conventional MLM approaches and methods are still useful, the Internet and attraction marketing represent a method to reach a worldwide audience on a 24 hour basis, significantly expanding a distributor's reach. In the context of fishing, it is equivalent to increasing the number of "poles in the water."

As more and more network marketers recognize the need of an attraction marketing system that brands them vs. just the company replicated websites, this phenomenon will surely grow. We already have seen the rise of blogging, and are beginning to see full-fledged attraction marketing systems including landing and squeeze pages, capture pages, and autoresponders for follow-up becoming commonplace in network marketing.

MLM Tools - What are the Advantages of an Attraction Marketing System?

By: Jim Green




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