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subject: Mobile Applications And Widgets: Portable Applications On Mobile Platforms, Third Edition [print this page]

Mobile Applications and Widgets: Portable Applications on Mobile Platforms, Third Edition provides a complete understanding of the mobile software marketplace. The reader will learn about mobile applications from the inception and evolution of applications on mobile platforms, to current market trends. The state of the current market is defined through current market statistical data, financial and sales trends, user surveys, and assessing the impressions of news media outlets. Each of the top hardware and software platforms are reviewed and evaluated to provide a thorough understanding of the competitive landscape of the smart phone market. This research is an essential read for any organization directly or indirectly involved in the mobile marketplace.

As part of this research, a detailed survey was conducted addressing the following mobile application related factors:

Primary use of phone (personal, work, both, other)

Type of phone/OS used (iPhone, Blackberry, Windows Mobile device, Android, WebOS, Symbian, Linux, other)

Text entry method (keyboard, T9 or similar, On-screen keyboard, or both)

Primary navigation tool (touch screen, thumbwheel, roller ball, directional keys, optical pad, other)

Additional phone features (GPS, compass, motion/tilt sensor, camera [still or still and video], memory expansion slot, other)

Length of phone usage/possession (less than 3 months, 3-6 months, 6-12 months, 1-2 years, more than 2 years)

Service plan (branded plan to device, smart phone designed plan, generic plan, generic plan plus data, other)

Tethering ability (not allowed on plan, included in plan, added to plan, N/A)

Data usage (unlimited, per byte/MB/GB, don't know, N/A)

Length of service with operator (less than 3 months, 3-6 months, 6-12 months, 1-2 years, 2-5 years, more than 5 years)

Reason for choosing operator (coverage, cost, plans, devices, speed, quality, customer service, other)

Installed applications on current phone (yes or no)

Installing applications - how difficult (easy, average, hard, difficult)

Source of applications (manufacturer store, carrier store, third-party store, website, application author's source, wrote yourself, other)

Management of applications (on own device, software with device, third-party software, Web-based tool, carrier does it, command shell, other)

Applications or mobile websites (application run and save on device, mobile website run and keep on website, both, don't know, other)

Frequency of application usage (once a month, once a week, 2-5 times a week, once a day, 2-5 times a day, 5-10 times a day, hourly or more)

Favorite applications (1-2 applications, 3-5 applications, 6-10 applications, 10-20 applications, more)

Applications extend or enhance device (make existing features better, add new features to device, both, other)

Switching between applications (complete first task in application then switch, switch then complete first task, switch back and forth frequently, lose track of applications being used, other)

Length of application usage (more than on year, 6-12 months, 3-6 months, 1-3 months, several weeks, about a week, a day or two, less than a day, other)

How often applications purchased (only buy trusted, reviewed applications, mostly paid and a few free, half paid and half free, all free, other)

How many paid applications (0, 1-5, 6-10, 11-20, more)

Most spent on application (nothing, $0.99, $5, $10, $25, $50, more than $50, other)

Advertisement sensitivity (keep ads off, don't mind small ones, splash ad is OK only on startup, would be willing to have ad supported service, other)

For more information please contact :

http://www.aarkstore.com/reports/Mobile-Applications-and-Widgets-Portable-Applications-on-Mobile-Platforms-Third-Edition-42771.html

http://blogs.aarkstore.com/

From:Aarkstore Enterprise

Contact: Neel

Email: press@aarkstore.com

http://www.aarkstore.com

by: Aarkstore

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