subject: Effective Real Estate Web Design For An Idx Website [print this page] An IDX powered website is the most effective way for real estate agents and brokers to market their listings, company, and information to give homebuyers what they are looking for on the internet.
IDX stands for Internet Data Exchange. It provides web developers the ability to access data associated with real estate listings from a multiple listing service (MLS) allowing for the creation of websites specifically for a real estate agent, broker, or business. With a technology called RETS, or Real Estate Transaction Standard, real estate data is effectively and efficiently moved from MLSs to an IDX hosting company. These providers can host a real estate agent website thats created specifically for you. If you are looking for real estate web design that is done right, make sure you find a company that will provide you RETS enabled IDX solutions for your website.
Benefits
The benefits of IDX Websites include:
Usability Websites can now be created that are easy to browse and provide effective information on listings.
Powerful Data with access to listing data you can map a property, show comparable properties, show recently sold information, import school information, showcase local business information and more.
SEO With IDX powered websites, you can easily control your content. You can optimize each page and property on your website bringing ROI to your marketing dollar that was not possible before.
Blogging Integrate your IDX website with your blog. This positively impacts your SEO efforts as well as provides a platform for you to inform your consumers.
Content Management IDX websites are built on powerful content management systems allowing you to easily update content on your website pages. You wont have to worry anymore about waiting for your real estate website provider to make a costly simple change to your website.
Use Social Media with an IDX website you can tie in social media by placing Facebook and twitter links on listing pages, integrate data from social media APIs including school information and local business information.
Intuitive Search Buyers are not looking for realtors, but for ways to find properties. If someone is looking for a luxury property in Miami, then they need to be able to easily find it with just one click on your website.
With an IDX website you can:
Lose that bad frame you used to have for property searches and listings.
Get rid of the flash website that negatively impacts SEO and doesnt display on mobile phones.
Put that badly html coded website you had away for good.
No more sub domain hosted IDXs. You dont want someone searching and seeing yourcompany.idxcompany.com.
Finally be in control of your website.
Make sure when looking to get a custom designed real estate website, you know what to look for. If youre ready to get a real estate website that looks and performs like its 2010 instead of 1999, then check out TECKpert.
TECKpert is a premier real estate web design company focusing on real estate websites and idx solutions in Miami, FL.
