subject: Sydney Online Marketing - 5 Proven Ways To Boost Local Sales [print this page] Sydney Online Marketing - 5 Proven Strategies To Increase Your Local Sales
If you want your business to dominate the search engines and generate massive traffic and leads that boost your local sales quickly and easily, then you'll want to read this article.
After reading this, you'll see why keeping up with the latest online marketing trends is necessary for ANY business to prosper online today.
In this article we'll specifically discuss video marketing, lead capture, local search visibility, social media and blog marketing.
Video Marketing - A full video marketing campaign is just like having mini-commercials working for you 24 hours a day, 7 days a week. Video marketing is a great way to harness the power of the new media revolution and become an instant authority in your field.
Did you know that YouTube now exceeds 2 billion views a day - nearly double the prime-time audience of all 3 major U.S broadcast networks combined.
Lead Capture and Follow-up - Lead capture or list building is all about giving out high quality information to your readers for free in exchange for their contact details.
By building a list of interested prospects you can easily turn them into buying clients with push button automation.
Local Search Visibility - Do you remember the yellow pages? Thats what online local search is aiming to replace. More and more people are using online search engines to search for information before making their buying decision.
Local search visibility ensures that you are the top choice in your local market, getting you exposure in ALL search engines.
Social Media - Social media gives businesses a voice and a way to communicate with potential consumers. Social media lets you to spread your message in a relaxed and conversational way.
Your business can now leverage the largest online communities to build better relationships, trust, respect, and credibility faster than ever before.
Blog Marketing Today, a traditional website just sits there inactive. A blog on the other hand, can easily be updated with new content regularly. And since 77% of internet users now read and participate in online blogs. A blog has become an effective marketing tool to connect with people.
By using a blog you can add product information, comments, videos or audio whenever you choose and youre in control of your online marketing.
Mobile Marketing As an added bonus, let's quickly discuss the latest emerging medium for the marketing community - Mobile Marketing or as it's commonly referred to, m-commerce.
It is increasingly difficult to talk about the Internet, or media and marketing in general, without the conversation quickly turning to mobile phones.
40 million mobile subscribers in the US, plus millions more across Europe and Asia, surf the web through a mobile phone each month -- checking email, exploring their social networks, making bank transactions and engaging in other web activities right from their hands.
As published by Nielsen Mobile: "As mobile Internet publishers build out an advertising inventory, advertising is becoming a common part of the mobile internet experience: 26% of mobile internet users recall seeing some form of advertising while using the mobile internet. Mobile internet users are 60% more likely to be open to mobile advertising than the average mobile data user.
Yahoo Mail is the most popular mobile website in the US with 14 million unique visitors per month, as of May 2008."
There's no secret a paradigm shift in consumer behavior is forcing business to change how they market their products and services.
