subject: Niche Marketing How To Improve An Existing Product [print this page] You may perhaps have a niche marketing site that just isnt producing sales for you at the rate at which you had hoped it would..or perhaps it isnt producing any proceeds for you at all or it may perhaps be that you havent really figured out that what you are marketing is, in truth, a niche affiliate product. You may possibly need to do a bit tweaking and change your market niche strategy somewhat to get the web site performing a lot better. There really are a few things that you might do to improve your existing product.
Step #1: Bill Cosby, the famous entertainer, on one occasion said, I dont know what the secret of success is, but I know the secret of failure and that was trying to please everybody. He was really right. You cant satisfy every person and you cant promote to everybody either. Its likely that you may well simply need to narrow your target audience, categorize you product as a niche marketing product and advertise it accordingly.
Step #2: To improve your existing merchandise you have possibly ignored the most obvious solution of all. You could merely ask your clients what they think. They are, after all, the end users of the product or assistance that you are marketing. There is no one that knows how a product might be improved better than the people who are really using the merchandise.
Step #3: You need to be aware of the competition. Take the time and put forth the effort to look at the product or service that your competitors are advertising. Identify their strengths and weaknesses. Learn what your competition cant, wont or doesnt really like to do and set about doing those precise stuff yourself.
Step #4: Are the merchandise you are promoting to your users too dear or extremely low-cost? Pricing an item very low makes individuals think it wont be any good, pricing extremely high might discourage them from paying for it.
