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subject: The Many Uses Of Postcard Printing [print this page]


What you want to do as a marketer and business owner is to make your product or service accessible to your customers or clients. How do you intend to do it? Well, for starters, you can increase response to your sales message by investing on reliable marketing collaterals. Reliable marketing collateral is one that is both cheap and at the same time able to get the message across. Reliable marketing collateral that has been used by many companies through the years are print postcards.

Postcard printing is reliable because they can be used in a number of ways. For instance, you can use print postcards as reply cards, announcements, or even as newsletters. Their size is just amazing because you get all the benefits at a price that will not cause any dent to your budget.

Secondly, print postcards are reliable because recipients are most likely to skim through a postcard than to an unsolicited sealed letter envelope. For starters, you dont have to tear open a postcard; the message is there for the world to see. More importantly, postcards are more convenient to fill out and return, more than clip-out order forms, catalog coupons, etc.

As mentioned earlier, there are many ways to employ postcard printing in your advertising campaign. Read on and learn how your company can reap the benefits of using the postcard printing:

Feedback form You can send a postcard as an after-sales feedback mechanism. Instead of calling your customers or clients if they were satisfied with the product or service, why not send a signed postcard with a feedback form at the back.

Coupon Free drinks. 10% discounts. Members-only invitation. These are some of the things you can put in your postcards to advertise an event as long as they bring their postcard with them.

Order Forms You can put check-boxes that allow recipients to quickly fill out an order form. Tick and mail. This is as simple as it can get.

There are other ways to use print postcards. You can be as creative as you want with this marketing collateral. The best thing with postcards is the flexibility it allows your company. You can basically use these to replace brochures, flyers, catalogs or newsletters. The other thing which you might like is it does not cause an arm and a leg. They are effective and they are not expensive. Need I say more?

by: charen smith




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