subject: How To Make Another Author's Work Yours [print this page] PLR stands for Private Label RightsPLR stands for Private Label Rights. Private Label Rights allow you to make another author's work show like your own. This can be done by editing the introduction paragraph, altering some of the content within the article, or simply changing the title from it's original format.
Things to remember though, even if you do obtain PLR rights, you have not obtained the copyrights to the work. Copyrights are granted when the document is finished. Another thing to remember is that even if you obtain the PLR rights you do not have the right to resell or reprint the original content.
PLR article is a great tool for you to build a business using search engine optimization. The PLR article focuses on repeated key words to catch the attention of search engines. PLR article writing can be a lucrative business for the copywriter who finds his more creative works to be overlooked due to their price.
Private label rights can be a great strategy for you to employ for your own websites. If you obtain really good content, you can use it to promote your website. When the content is chock full of key words, your site will show up on more Internet searches.
These will be cheaper, but they will not be unique to your site. Chances are the series of articles will be purchased by many other website entrepreneurs which will lessen your hits, especially if you are utilizing pay per hit income generation.
There are a few ways you can go about acquiring this content. One is hiring a ghostwriter to write the content then purchasing it from them. This however will be more costly because ghostwriters tend to be the cream of the crop of the writing world and will charge more for their work. But the content will also be impeccable.
Copyrights are a big thing in the writing world. As a copywriter you have to make sure what you are selling and keep your terms simple, but firm. You are selling your work to the highest (or numerous) bidders you have to make sure it is sufficient for their needs.
Giving private label rights to a company in most cases allows them to alter the work in some way or another. However, be sure to let them know the article you sold them is not for resale. The ability to resell your own work is one of the best ways to accumulate more customers who need advertising.
Private label products are not limited to written content. They can be software or visual arts as well. You can use private label rights to expand your product lines and enter other markets without actual product development.
A rule of thumb with PLR is not to assume you have any distribution rights that were not stated when you purchased the content. You should make sure you know exactly what you are allowed to do with the content you purchase when you purchase it. Some content producers will make you pay for additional rights to the work.