subject: Marketing Solutions: Use Search Engine marketing [print this page] Do you have a business, service, or product you wish to market, but you just aren't sure how exactly to go about it? The use of relevant keywords in articles and other media, provides search engines what is completely necessary to have your information come up higher in any given search someone makes. Simple enough, any relevant keywords in any and all articles written for your business, product, or service will be beneficial to your business in the end. Any time a keyword or phrase is placed into a search engine results which include the keywords will appear in the search. Giving you the potential to market on a much larger scale using search engine marketing . To bring search engine optimisation with your marketing it is best to use very specific keywords commonly throughout the article or advertisement. The Google adwords system searches everything throughout the world of the internet and seeks the keywords out of everything, by having articles and advertisements written for your purposes and making sure that there are sommon keywords through out the text you will absolutely optimise search engine marketing . Not only is this marketing route cost effective,in the sense that you publish something to the internet at little to no cost, but it also allows for many millions of people to come across and see your work by using a search engine and seeking what they want, therefore allowing your business, product, or service a great marketing tool to utilize. There is potential for much gain when it comes to using search engines to market.