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subject: The Uses Of Video Conference Software And Systems [print this page]


In today's high-tech, carbon conscious environment the business without a video conference software and hardware set-up is missing out on a world of opportunities.

Not only can this equipment help lower costs and carbon footprints, it can also offer new opportunities for businesses with lower budgets and introduce new ways of doing both business and workforce development.

The most obvious benefit of implementing video conferencing in your business is that it can massively reduce travel costs. Video conferencing is limited only by the range of the World Wide Web and telecommunications infrastructure in your respective locations. Unlike road, rail or air travel, it costs no more for a company based in Birmingham to meet with an executive from Taiwan than it would cost for the same company to meet someone from Blackburn.

Savings from reduced travel go much further than simply removing the need for long-distance travel though. It can also improve efficiency in unexpected but significant ways. By allowing your executives and staff to conduct all levels of business meetings from their own workplaces, a national or multinational business can make huge cuts to the amount of time that its' employees spend travelling from a to b.

It also opens up new ways of operating your business. For the cost-effective, efficient business of today, conducting sales meetings and dealing with the executives of other companies in a globalised world has made face to face meetings an expensive prospect. With video conferencing, smaller companies who lack the budget to shell out for business class flights for executives to conduct a half-hour meeting can offer their services to a much wider marketplace.

Then there's the secondary fact that the ability to access any location in the world in an instant means that you can draw upon a worlds worth of experience and expertise. Academic organisations have been pioneering the use of telepresence and conferencing technology for distance learning - and now, businesses are catching on.

The cream of your company can offer their advice and guidance in real-time to clients, customers or your own staff via video conferencing technology. Outside experts can be brought in to help you deal with difficult campaigns. Teams of staff can participate in group workshops even though they're separated by hundreds and hundreds of miles.

by: Stephen Smith




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