subject: Top 3 Questions Any SEO In Egypt Should Answer, Before Applying For a SEO Job [print this page] To get hired as a SEO specialist in Egypt is not an easy task. There is a reason why an SEO specialist in Egypt commands premium compensation. If you are interested in obtaining a position within the search marketing industry, or doing SEO in Egypt, you need to be able to pass a rigorous interview. Below are several questions one may encounter during such an interview.
1.) Are you certified by Google?
This is the most basic question you can expect, Although you are applying for an SEO job. Knowing how does Google adwords program work or in general how paid search work is a must for any SEO. Interviewers think how can an SEO claim he can get high natural ranks for their website if that SEO do not understand how Google's revenue model works?
For example, if one owns a website about Cheese, they want to get as many cheese buyers to their website, as possible. However, attempting to optimize the website for the keyword phrase "Cheese" would be difficult, at best. More important, the search phrase "Cheese" would draw significant traffic.
However, the traffic would include both buyers and a significant number of non-buyers. Understanding which keyword phrases convert best, for advertisers will help to determine the best phrases for optimization.
2.) What is the optimal keyword density should a target phrase or keyword be, within a given piece of content?
This is a trick question. Because it tests If the interviewee is a real SEO or just someone who read a bunch of articles about it. Because several years SEO experts discovered a loop hoe within search engines especially Google. They discovered that if they wrote their articles or content in a certain method, which it would rank them highly on the search engines results page.
If the repeated keyword or key phrase represents about 4% to 5% or more of the written content, Google would rank that article for those keywords. In the last couple of years Google took drastic measures on websites who exercise such behavior known as keyword stuffing by penalizing them. Also Google developed its algorithm to read key phrases with the context of the articles or pages on any given website.
They can tell if the phrase has been forced into the article (whether or not it is relevant to the rest of the sentence). Currently, SEO experts recommend no more than 2% keyword density, for a given keyword phrase.
3.) How many keywords should one optimize, on any given page?
Your search engine optimization efforts might be diluted if you targeted more than 2 or 3 keywords per article or page, this assumes that your article have 500 words of content. If it have more than that there is a chance you can succeed at targeting more than 2 or 3 keywords. If less you have a better chance at targeting 1 or 2 keywords per page.
Top 3 Questions Any SEO In Egypt Should Answer, Before Applying For a SEO Job
