subject: Considerations When Designing Twitter Backgrounds [print this page] Marketing your business or services through Twitter is a very powerful tool of spreading the word around. If you look around the internet, you can see there are a lot of resources you can read regarding what, how, and exactly when to tweet. However, since we are creative marketing professionals, we also consider what our Twitter pages will look like and with this come the four goals.
Your background should display well on the widest range of sizes of monitors. It should visually convey your personality and what you are about. It should contain extra information about you and your company. And, it should have quick loading so that people will not get bored waiting for it to load.
The first consideration on the list would be for you to deal with the diversity involved in designing backgrounds. Your Twitter page is viewed by a lot of people on practically everything such as mobile phones, net books, personal computers and laptops. The ideal background is a background that will look good even when the screen will cut off a big part since the background images on your Twitter page will display differently on each monitor.
It is also important that when you design your twitter background you should also be visually consistent. Your company has already established your own unique visual branding such as company logo, business card and your own website. In your background, it is important that you reinforce the visual branding of your company despite the fact that you can take a few other flexible ideas in designs.
You should also supply necessary details in your twitter backgrounds. There is a good chance that people can still see a little background on the left side and above of your status updates when they visit your twitter page. Of course, it all depends on the resolution of their monitors and the size of their windows for web browsing. You need to take advantage of this page by providing information about you and your company such as company URL, phone number or contact email.
Last but not the least, designing your twitter background should also consider making it quick to load. Usually, people will get bored waiting for a website to load, which will make them decide to go for another page other than you. Therefore, you need to consider your viewers internet connection, which generally affects loading time.
