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subject: Pharmaceutical Pricing, Reimbursement & Distribution In Poland, 2010 And Beyond [print this page]


Pharmaceutical Pricing, Reimbursement & Distribution in Poland, 2010 and Beyond

Poland, the largest market in central and eastern Europe, has weathered the global economic downturn better than many other countries across the continent. Its USD 6+ billion pharmaceutical sector (at ex-factory prices) in particular has been remarkably resilient, with value growth in each of the past three years exceeding 9%, the second highest increase in the EU. Traditionally a market dominated by generics, imported originator brands now account for 72% of sales Yet pricing and reimbursement processes are far from transparent, and if OTCs are included, patients are asked to pay 68% of the medicines bill out-of-pocket, a very high share for a country with a comprehensive social health insurance system.( http://www.bharatbook.com/detail.asp?id=136212&rt=Pharmaceutical-Pricing-Reimbursement-Distribution-in-Poland-2010-and-Beyond.html )

Poland is full of surprises. Be better prepared and informed to tackle this dynamic emerging market. Pharmaceutical Pricing, Reimbursement & Distribution in Poland, 2010 and Beyond will provide you with clear, comprehensive, fully-researched and up-to-date information, including the following:

*How introductory prices are set.

*The complex forms of reimbursement explained with many illustrative examples.

*Alternatives to appearing on the positive list.

*How manufacturer discounts lessen the co-payment burden and drive market share.

*Therapeutic programmes for high-cost speciality drugs.

*Which products have maximum acquisition prices set for hospitals.

*First 12 months experience with AstraZenecas direct-to-pharmacy distribution model, the only form of exclusive DTP in Europe outside the UK.

*Two-way flow in one of Europes newest and fastest-growing parallel trade scenes.

*Reforms to P&R the government is now proposing and what these might mean for the pharmaceutical industry.

To know more and to buy a copy of your report feel free to visit : http://www.bharatbook.com/detail.asp?id=136212&rt=Pharmaceutical-Pricing-Reimbursement-Distribution-in-Poland-2010-and-Beyond.html

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