subject: CREATIVE REVENUE MANAGEMENT IN B – SCHOOLS [print this page] Unlike the past practices, the modern business schools have been successful in searching the ways out to enhance their revenue generating capacity, which has not only benefited the business schools alone but the society as well. The sources of revenue have multiplied during the last decades and it is hoped that the process of developing some new process will continue for a time to come. B-schools have broken the traditional patterns of revenue sources and have showed that the creativity and innovation in any process can add to value to the organization.
