subject: Internet Marketing 101: Putting an Online Twist on an Offline Model [print this page] 3) Promotion: people enter your world (the internet) via a browser. Since "the internet" is intangible, many people confuse the vehicle (AOL or Yahoo!, for example) with the destination itself, the internet. So let's be gentle with our potential visitors and make their journey from landing pad to your neighborhood as effortless, pleasant and convenient as possible.
Internet Marketing 101: Putting an Online Twist on an Offline Model
