subject: Top Reasons To Get A Donor Wall Today [print this page] If you work within a foundation of any kind, you know how valuable a large bequest can be. There are certain methods of propriety that also allow one to take advantage of bequeathals that can inspire more giving. This article will show how important it is to have a donor wall for your foundation.
1. When people see a donor wall, its impressive in its size and scope. Oh, I wonder how much they donated to be forever enshrined on this beautiful bronze plaque, they wonder. They want to continue to be part of a foundation that respects its benefactors, and it makes your foundation more personal in their eyes. b. If those people who are impressed have any money, or maybe are getting on in years, they will think, How nice it would be to give back to the community in such a way that my name is enshrined on that wall for years to come. Donor walls effectively establish a special society, a realm in which money is dispensed as readily as a cup of coffee. This circle is a group of elites: the benefactors. They are powerful because they have the ability to give. If they are able, people will want to be part of this group. c. These psychological games are subtle and much more tactful to achieving the goal that your foundation requires. Cold calling is the worst, and the mass dispersal of pamphlets usually gets few results, while the others are thrown in the trash more often than not. Catching someones eye with an attractive donor wall, well, thats a horse of a different color.
2. Giving thanks is a nice gesture, but when it boils down to it, saying thank you isnt enough. If you were to go to a nice dinner party, and you called up the next day to say thank you, it wouldnt be the same as if you sent a thank you note. In this life, actions speak louder than words, and having a donor wall is equivalent to sending that thank you note, except on a much larger scale. Permanently commemorating the name of a benefactor is more polite than simply writing thanks on a note and sending it by mail.
3. Using a tree of life donor wall is a great way to improve the aesthetic nature of your foundation. Some of these plaques are really quite complementary to the interior dcor of any foundation. A nice accent can go a long way in bringing in more people to your company, and generating more revenue. I always admire donor walls to see the details when the benefactor lived, how much he gave, etc. It allows me to relate to history in a way similar to how old architecture does, except with more personality than with Corinthian columns. Memorial walls allow one to relate to the past by seeing the present, which is a valuable sentiment, especially in todays fast paced consumer society.
