subject: Affiliate Marketing Own Terms & Concepts [print this page] Affiliate Marketing is a concept with its terms. For starters, you have to know what the middlemen and affiliate program pitches mean when they use them, otherwise you will hit like a bunch of nonsense. For those of you who already have some experience in this field, these terms are for beginners.
Affiliate Link- This is how the company knows who to pay. These are the hypertext links assigned to the affiliate program that sets it apart from general traffic overall. Unless you send someone through an affiliate link, they are not paid.
Affiliate Program- An agreement with a particular company that has this type of program to advertise and promote their products in exchange for payment, usually a commission per sale. You can do this on your own, though the programs themselves are free to join.
Commission- This is how you get paid for all affiliate marketing programs. It is not a salary or a fee, and taxes are not deducted and therefore the problem of tracking. Commissions are usually expressed as a percentage, although some are expressed in dollars per sale.
Conversion- The percentage of people who submitted an affiliate site they are buying. 1% is the industry average. Get Conversion is the name of the game in affiliate marketing.
Creative- The reference group for some programs because the sum total of all things advertising, as PNG ad, testimonials, product photos, and copy text.
Pay Per Click- You get paid anytime someone clicks on a link from your site. The greatest example of a program that does this is Google AdSense, which gives the ads pay per click to get your site and pays you each time someone clicks on it.
Pay Per Lead- This is not common, but very useful. When you refer someone to a site and register for a free trial, e-mail list or sales call, called the initiative. Some companies pay you to give clues, which is good for you because you are getting paid to give potential customers something for free.
Pay per sale- The most common ways to get paid in affiliate programs. When you refer someone to a site and buy a product, e-books, download or subscription, they get paid a percentage of gross receipts in it.
Super Affiliate- An affiliate and the top 5 of all affiliate marketers. These are what make 80% of all commissions in affiliate marketing and the desire of all affiliate marketers looking to get rich doing this.
Two levels of program- An affiliate program that pays for your sales and those of any recruiter. For all purposes, recruiting and training are in second level, which will make you money.
Some programs also are at various levels, which means that they are paid on down line several levels below you or older. These can help you get started with the understanding of affiliate marketing.
