subject: Making Money With Your Auto Responder [print this page] Auto responder is the most important asset for an internet marketer. It is equivalent to a gold mine -your customers contacts can be stored and produce more gold for you. However, most people dont fully utilize the functions of their auto responders, which also mean they are not making more money out of their auto responders!
How can we maximize the potential of our auto responders?
One of the things you can do is to install a signup form on your site. The signup form helps you to capture contacts of visitors and people who revisit your sites. These subscribers form your customer base. In this way, you can proceed to build a relationship with them.
You can choose to give away free quality reports and EBooks in exchange for their contacts. If you dont have a site, you can get people to request your freebies by sending you an email. This will help you to build a solid base of customers.
Another thing you can do with your auto responder is to publish an ezine. To make it understandable for your customers, you should load the contents into several parts or sections into your auto responder. This is value adding to your customers.
Once you have taken steps to build a relationship with your customers, you can ask for referrals. Get your customers to send your email to their family and friends. In this way, you can start out with a small list but it will grow!
Next, you can send out surveys to your customers through auto responders. Taking the initiative to find out how your customers are faring shows that you care about how they think and feel! Apart from asking, you can also give customer support in advance first. Prepare a list of possible FAQ or answers to technical questions and send it out to your customers even before they ask you. Help them overcome their possible problems while using your products or services.
You can also use your auto responders to inform your customers of products offer and site updates. Of course, there is an assumption that you constantly update your site. Use the broadcast function on your auto responder to share the news with everyone!
To summarize, an auto responder can help to bring in more profits, so do make full use of the functions to help expand your internet marketing business. They are easy to use and complement well with your website.
Now that youve received tips on how to boost your internet marketing business, Ive an interesting story to share.
A miser sold all that he had and bought a lump of gold, which he buried in a hole in the ground by the side of an old wall and went to look at daily.
One of his workmen observed his frequent visits to the spot and decided to watch his movements. He soon discovered the secret of the hidden treasure, and digging down, came to the lump of gold, and stole it.
The Miser, on his next visit, found the hole empty and began to tear his hair and to make loud lamentations.
A neighbor, seeing him overcome with grief and learning the cause, said, "Pray do not grieve so; but go and take a stone, and place it in the hole, and fancy that the gold is still lying there. It will do you quite the same service; for when the gold was there, you had it not, as you did not make the slightest use of it."
