subject: 7 Useful SEO Tips for Maximum Results [print this page] Author: Jasper Patel Author: Jasper Patel
Almost every business owner today is familiar with the functioning and advantages associated with the technique of search engine optimisation . The process is often an expensive exercise both in terms of time as well as money.
But with effective SEO techniques, one can avoid the worst mistakes.
Let us discuss about a few most commonly made mistakes, while performing search engine optimization.
Keyword stuffing
Keyword stuffing is one of the most important things while preparing digital content. One must carefully put in the keywords in their write up. Stuffing the keywords needlessly on your web pages will sound rubbish not only to your visitors, but search engines too.
Not just this, it could even harm your rankings.
Avoid the usage of images in navigation
Images don't mean a lot to search engines. Therefore it is preferable to use text links in your navigation and in case you want to make your presentation stylish, use CSS.
In case you cannot ignore to use an image, always use the ALT attribute and always remember to use your keywords.
Never ever remove or move a popular page from your site
Most people keep a regular eye on the statistics of their website; therefore they are aware of the current popular pages.
Don't exchange the links with everyone
Exchanging link is a useful process, but exchanging it with anyone isn't. The outgoing links to bad neighbourhood banned or unrelated sites will certainly not provide any help to your SERPs.
Make sure that you don't disregard the human visitors
Do not neglect your human visitors, as it eventually the human visitors who are going to do business with you. Thus keeping them at the first place is very important.
The reputed optimisation experts believe that user friendly websites are search engine friendly automatically.
Take assistance of analytical tools
Using an analytical tool like Google Analytics is always helpful. With the help of these tools, you can get to know how much traffic you are receiving from different sources. This also includes the traffic from various search engines.
Apart from this, these tools also tell you about the popular pages and for what keywords you can attract maximum visitors.
Don't focus on too few keywords
Your long tail keywords are very useful. Your main keywords can get you a lot of traffic from few sources, but as far as your long tail keywords is concerned, it can get you small chunks of traffic various sources.
While optimising a website, you should never ever be impatient. It can really take a while to find good results, so being patient is no harm. There are instances where websites have taken 5 or more months to even start appearing in the search results.About the Author:
