subject: How to Use a Free Workshop to Grow Your Business Part 4 of 4 [print this page] How to Use a Free Workshop to Grow Your Business Part 4 of 4
At your event, post a sign-in sheet and give folks a way to sign up for your newsletter or mailing list. Put out your business cards and collect theirs. It's not enough to just collect information, you've got to follow through by following up with everyone who attends. In this way, you can close more sales, grow your business, and truly make your free workshop a success.