subject: Focus Group Transcription Services [print this page] Whatever be the industry sector, focus group discussion provides valuable feedback. It allows the companies to improve their product or
services. Focus group is generally used in the business and medical field for planning, marketing, or evolution.
Focus group variant includes:
Teleconference focus group: carry out through telephone network
Dueling moderator focus group: while discussion two moderate takes opposite sides
Client's participant focus group: In group discussion client's representative participant
Mini focus group: minimum 4 to 5 participants are participated
Online focus group: conducted via the internet
Respondent moderator focus group: one or more of respondent are asked to act as a temporary moderator
Focus group transcription service is about converting the conversation of group discussions like interviews, meeting, seminars etc, into
written documents with good usage of language as well as format .In order to produce a good quality of transcript. A moderator should keep
in mind a few points while recording:
Test all audio /visual equipment prior to the session to assure proper placement of microphones and other applicable
Check the location where it contain quiet location
Should make the participants speak slowly, clearly and loudly for recording purposes
Thanking the person by name is always a good idea, so that it will be easy for a transcriber to work on
Ask all participants to switch off the mobile phones
Where possible use digital medium for sound recording
Conduct a rehearsal in the venue and brief participants before you start to save time during the recording
The recorded audio/video files are then transferred into CD and sent to the chosen transcription service provider. The need of the
transcript is for reference in the library or as a study material for marketing teams or student's pursuing higher level of education or
