subject: The Positive Effects Of Article Marketing On Your Business [print this page] This article is a simple tutorial on the basics of article marketing and what it can do for your online business.
Article marketing is the process of submitting optimized articles to many popular directories. These articles should be keyword rich, and they should be about a specific topic or niche.
For example, if your website is about muscle cars, you can write an article that discusses the right way to wash and wax a new paint job. You should keep your articles on topic and they should be at least 400-600 words.
Most article directories allow the author a resource box at the end of the article. This is where you make your sales pitch and include a link to your website or blog.
The key to a good resource box is to write two or three short, to the point sentences and then lead them into your link at the very end.
After you have composed your article and resource box, it's time to submit your article to several directories. There are literally hundreds of them on the internet, but I usually stick with the ten most popular. All of the best directories are free to submit to, so cost isn't an issue.
Some of the directories do offer premium memberships, however. Usually these paid membership come with some great benefits such as quick approval times and featuring your article on their home page.
If your article is interesting and holds the readers attention, they will be eager to click your link to see what your website has to offer. The important thing is to make the article content special if you want them to visit your site.
Another big benefit of article marketing is the chance of syndication. If your content is particularly good, popular blogs and websites about your niche may choose to publish it on their high traffic sites. As a condition of publishing your article, they will have to keep your links intact, and this can result in a large amount of free traffic.
If your article gets submitted to some popular social media sites, there's a chance it may be seen by millions of people. That's something you should keep in mind as you are writing your articles.
The main premise behind article marketing is backlinking. Backlinks are links on other websites that lead back to yours. They carry weight with the search engines and more backlinks can lead to higher search engine rankings. Search engine traffic is considered to be the best kind of traffic because it is targeted.
Getting indexed by the major search engines can take a long time. That's where article marketing comes in. If you can get your article published on the most popular directories with your backlink, you may be able to get your site indexed in just a day or two. This is the most important reason to establish backlinks from high authority directories. It's the quickest and easiest way to get your site indexed by the search engines.
Lots of marketers fear article marketing because they don't have good writing skills. This is nothing to be worried about, and you shouldn't let it stop you. There is a very simple and low-cost solution. You can hire a ghostwriter to write your articles. The going rate is roughly five dollars for a 500 word article.
Article marketing is so easy that there is no excuse why you shouldn't be using it. Give it a shot. You'll be amazed at the positive effect it has on your affiliate marketing business.
