subject: The reality concerning hyphenated domain names [print this page] The reality concerning hyphenated domain names
There's a lot of confusion about the utilization of hyphens being utilized in domain names. While researching hyphenated domain names I found a lot of conflicting data so I can give you a distilled view of what is currently believed to be the facts regarding hyphens in domains. When I started Name Search Domain I had a heap of trouble finding a site that I could use to mirror the subject of my site. Once quite a little bit of analysis I decided on NameSearchDomain.com, without hyphens. It used to be the case that employing a hyphen to separate keywords in your domain name would offer you a higher ranking within the search engines. For a whereas this was the case but thanks to the over zealous use of keywords in domain names, search engines currently think about this as a spamming technique. Using hyphens in your domain name still makes it easier for search engines to read but it usually can not profit your ranking. If you use an unhyphenated domain name like myself using keywords it is typically believed that search engines such as Google can decide out the keywords. If you use hyphens then the keywords are easier to select out from your domain name. Therefore if there is no search engine benefit to using hyphens and keywords in domain names why do individuals still use them. The answer is undoubtedly anchor link advantages and easy readability. If you've got hyphens in your domain name it is easier for a human to read and recognise the keywords during a domain. Have a look at specialistcheeseemporium.com or visit specialist-cheese-emporium.com. It is quite obvious that the hyphenated version is going to be recognised more easily. Recognising the domain name is one thing however entering a site name into your browser is another. It's easier for somebody to type the unhyphenated domain name and it's easier for somebody to administer out the domain name to a client if it does not have hyphens in it. Some folks may not apprehend what a hyphen is. There's believed to be another benefit of keywords in domain names and that's anchor links, that is keywords in back links to your site. If a webmaster links back to your website from their website they usually use the domain name because the anchor text. This is clearly good for you as it helps in reinforcing those keywords together with your site to the search engines. So if your site is specialistcheeseemporium.com they will kind this as all one word or presumably as specialist cheese emporium. For the hyphenated version they would most likely type specialist-cheese-emporium.com. Therefore when choosing your domain name and picking whether to use hyphens you wish to consider how the domain name is going to be interpreted and used by alternative people, not machines. I selected my domain name without hyphens purely as a result of most people will type domains while not the hyphens. I do use hyphens however only in my filenames as this makes it easier for folks to browse and people are less probably to kind in an exceedingly page name as they are a website name.
