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subject: Those who Start a Dollar Store must Know the Sales Patterns in their Store [print this page]


Those who Start a Dollar Store must Know the Sales Patterns in their Store

Those who start a dollar store must know all of the details about their business. It is all of those fine details that come together and make their business unique. By knowing and understanding the fine details those running a dollar store can make business decisions that will have a powerful affect on the level of success they achieve. One example of this is sales patterns.

If you are about to start a dollar store of your own focusing in on the sales patterns of your store can have a mighty impact on the sales growth you achieve. For example:

* When running a dollar store it is important to know the time shoppers start to arrive at your store each day? Is it before or after you open for business? If it is before, are you losing sales as they turn and walk away? If it is after, there is the possibility you are opening too early and can save payroll dollars with the appropriate adjustment. Don't forget to examine the variation day to day throughout the week before making your final decisions.

* When do shoppers stop arriving at the end of the day? Does the flow of traffic stop long before your store closes each day? Are a large number of shoppers trying to enter your store after you have closed for the day? Does this vary from day to day throughout the week? Once again those running a dollar store can examine whether there are added sales or cost cutting possibilities available.

* What route do most shoppers take after entering your store? This is critical information to know. You can determine what products to display, where to promote special purchases, and so much more by knowing the traffic flow through your store. And of course this will create the opportunity to generate even more sales for those who start a dollar store business.

* Are there locations inside your store where shoppers typically seem to pause and look? Shoppers will often have favorite locations' inside your store. It might be the store lobby, along a particular wall, or possibly toward the front of the store. Those running a dollar store can significantly build sales by using these locations to promote top selling items. With shoppers routinely pausing and looking it is a natural location to create the opportunity for significant sales increases for your dollar store business.




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