subject: The Best Promotional Items for Use within Your Business [print this page] The Best Promotional Items for Use within Your Business
Promotional items have been around for a very long time. They are well known in the world, and used for any number of different reasons. However, determining what types of promotional items your company should use can be problematic and difficult. What are the best options for you? How can you use these items within your business? Here are a few suggestions to help you get started.
Based on Event
If you will be participating in or sponsoring an event, then there are several types of promotional items that can be of use to you. Of course, you need to base the item type on the event in question. For instance, if you are sponsoring a cook off in your local area, then aprons, grilling/cooking tools, condiments and other items can be of enormous use.
However, if you are sponsoring a run/walk for breast cancer awareness, then you will want to use promotional items like water bottles, sweat bands, bracelets, headbands, t-shirts, tank tops and more. Simply put, you need to base your promotional items on the event in question and on the needs of those people participating in the event.
Based on Use
If you will be using your promotional items for a specific purpose, then you need to choose them differently, as well. For instance, if you want to have a giveaway item for use in your physical store, then you probably need something that will be popular with your customers, but will not take up an enormous amount of space bumper stickers and custom stickers are good options here.
Of course, you can give away almost any type of promotional product, from travel mugs to key chains, from stress balls to pens. Base your product decision on what will appeal to your customers, but also on your location and use.
Based on Visibility
If you want to maximize the benefits offered by promotional items, then you certainly need to give some thought to the visibility they offer. Generally, the larger the item, the more visible it will be, so long as your customers continue to use it. Pens fall into purses never to be seen again. Key chains stay in pockets and coffee mugs remain in the home or office. However, t-shirts, travel mugs, hats and many other products lend themselves well to daily use outside the home or office, and offer enormous visibility.
These are only a few of the considerations you will need to make before purchasing any type of promotional item.
