subject: What Can You Do with Your Promotional Items? [print this page] What Can You Do with Your Promotional Items?
So, you have decided to purchase some promotional items to use in your business. Perhaps you already have some, or you might be contemplating which items to purchase. Promotional items can be enormously beneficial, and can help your business in myriad different ways. However, what can you do with those items once you have them? How can you get them into the hands of your customers so you can start reaping the benefits offered? Here are some great ideas to get you moving.
Sell Them
One of the most common options here is to actually sell your items to your customers. You can offer them for a limited time at a low price, or you can simply keep them at the same price and sell them at your counter, through your website and more. These items make great ways for your customers to show their pride in and loyalty to your company, so they tend to sell well.
Give Them Away
Of course, you might choose to give your customers even more value and gratitude for their patronage by using those promotional items as giveaways. Of course, this will be limited by your budget, the type of item and the number you have available. However, giveaways are great ways to get inexpensive promotional items out amongst your customers. Can koozies, pens and pencils, sports bottles, key chains, stress balls these all make ideal giveaway items.
Hold a Contest
If you really want to drum up interest in your promotional items, hold a contest. You can give the winner a set of promotional items (like a t-shirt, a coffee mug and a shopping bag), and give all contest entrants something small. This offers value back to your customer and ensures that they view your company fondly. It also shows your gratitude to your customers.
Include Them with a Qualifying Purchase
Do you want to boost sales or sell more of a particular item? If so, then include one of your promotional products as a reward with a qualifying sale. You can easily offer your customers something of value while encouraging them to buy more or to buy a particular item.
These are just a few examples of the ways in which you can use promotional items to your benefit. Tons of other options exist the trick is finding one that suits your purpose, while providing your customers with value.
