subject: How To Raise The Roof On Your Sites Landing Page Conversion Rates [print this page] How To Raise The Roof On Your Sites Landing Page Conversion Rates
People will only sign-up for something if they think and believe it will truly benefit them. You need to use your most powerful benefits, and you can also include some secondary benefits, as well. If you have more features than anybody else, mention it. This is a way to make yourself truly stand out of the competition and let your prospects know about it. It is extremely important that you put some trust builders on your landing page if you have them. Perhaps the most important part of your landing page is what you are offering, and if it is lukewarm or not great then that will hurt you. You do not know how your landing page will perform conversions until you make it live and see what it does. People generally find that the simple approach always tends to work best. Make sure you do not have anything that does not need to be there, and only have what needs to be there and no more. Always avoid hype as much as possible because people online have really seen enough of it. Do not ask for too much information, and in fact many marketers only ask for an email address.
It is important that you load time for the landing page be extremely fast. It is very simple and quick to test your own load time, so be sure to test and that your page loads fast.
As you can probably see from this information increasing your conversion rates is worth the work.
It doesn't take much to apply these tips although not many new age marketers are focusing on them. If you want to see results then you need to take consistent action. Take time to follow through in order to gain the best benefit from any potential tips you may come across.