subject: Advertising Your Commercial Property [print this page] If you are selling your commercial property, the best way to get people interested is by advertising. The more people who are aware that you are selling your property, the more interest there will be and the more offers you will receive. If you have multiple offers then you are in a good position to have a bidding war which is great for the vendor, but no so ideal for the buyer!
Do Not Limit Your Advertising Options
There are many ways to go about advertising your commercial property, so there is no need to limit yourself while marketing your property. Besides placing a for sale or lease sign onto your commercial property with your phone number, you can make your advertising strategy much more aggressive. Remember, companies are looking to expand, so you may not just want to advertise locally but nationally and internationally as well. On a local level, placing draping banners along the building may catch the eye of potential buyers. Always make sure you place at least the phone number and website for further inquiries.
Regional and National Ads
Placing ads in magazines and newspapers can help to promote the sale of your building regionally and potentially nationally if you choose the magazines and newspapers that are offered throughout the country. If you have a certain market of people who you would like to sell your commercial property to, then you should use the appropriate forums that will reach this target audience. Besides these regional and national ads, online advertising for commercial properties is another viable option for sellers.
The Benefits of Placing an Online Ad
Placing an ad online is a great way to get attention worldwide for the commercial property you intend to sell. When you use online advertising, your ad will be available for the entire world to see at anytime of the day or night. If this is the case, then you will be able to offer potential buyers a wealth of resources to decide whether your commercial property is right for you. Even if an ad in a national magazine catches the attention of someone, it means they have to fly or drive across the country to see a property that may not be worth their trip. However, when advertising online, the potential buyer will know exactly what they will be in for.
Photo Slide Shows and Virtual Tours
Online advertising helps to weed out buyers who are not interested in your property. By advertising online, you are able to show your potential buyers a complete photo slide show and an even more impressive virtual tour. These tours and slide shows are beneficial as it gives buyers a really strong sense of what they are looking for. This visual advertising medium can really show off your commercial property and will attract many potential buyers if done properly. You may want to have a professional photographer take the photos of the property to ensure you are capturing your property in the best possible light!
