subject: How To Build A Winning Squeeze Page For Your Online Network Marketing Business [print this page] How To Build A Winning Squeeze Page For Your Online Network Marketing Business
A squeeze page is a marketing piece that you must use in your online network marketing business. Another term for a squeeze page is a lead capture page. It is so important to have a website that will generate prospects into your marketing funnels. There are many ways to develop a winning squeeze page and in this article I will share with you how I develop mine.
When I first started using these websites in my online network marketing business I had no clue about how to write valuable web copy. My solution to this problem at first was to copycat a lot of top marketers in this industry. I would simply study their squeeze pages and in my own words I would write mine. This is a good place to start if you do not know how to write good copy.
The first thing that you need to do is to write a compelling title. Focus on a major problem that other network marketers are facing in their businesses. Your job is to introduce yourself to your prospects and give them a reason to opt in for more information. With any squeeze page, you really need to have a backend e-mail campaign so that you can consistently market to your prospects and put your offers in front of them every day. It generally takes between 5 to 7 times for a person to see a marketing message before they take action. This is why having an e-mail campaign that market's to your prospects on autopilot is so important.
After creating a compelling title that speaks to a problem and how you are there to solve that problem you will also want to create a list of bullets that will tell your prospects how you will help them. Another powerful technique that I see myself and more and more online network marketers use in their squeeze pages is to put a video teaching and branding yourself as a leader and why they need to opt in for your newsletter.
In network marketing it is vital that you control the message that your prospects see. Most network marketing companies have systems in place that will shoot out an automated series of e-mails. This series of e-mails usually talks about the company, the compensation plan, the marketplace etc. and is usually boring.
You need to be creating your own list of prospects per your squeeze page because you need to be controlling the message. Your e-mail campaigns will do this for you. So when you create a capture page that has a compelling title, a video of yourself, a list of 5 to 7 bullets of benefits to your prospects, a web form to capture your prospects name, e-mail and phone number, then you're on the right path to online network marketing success.
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