subject: Email Marketing - How To Create Your Opt-In Page [print this page] Email Marketing - How To Create Your Opt-In Page
An opt-in page is a simple page where your audience can leave you their contact details like name and email address details so you can keep in touch with them immediately and or at your predetermined timing sequence if you are using an auto-responder.
I am assuming you are using a 'HTML' editor to learn the process of how to get an opt-in page done up. I am using a free'NVU'software where you can easily download from its website, so if there are differences, you will have to consult your own software's user manual for more details.
An opt-in page is built on a set of methods and principles, that I have learned, and it has made very effective as a sales mechanism. Now, we call this opt-in page-"shy-yes" page.
The analogy here is simple-if you ever want to marry, you would not propose on your first date. You would get to know more about your partner first before you take the next step. So, "shy-yes" will help you to "get-to-know" the other party first. Make sense?
Similarly, using shy-yes pages methodology would overcome the initial barrier of your audience who has just come to know you.
With the buying pressure off, this will help to generate a huge amount of interest and response from them, thereby allowing you to create your product and content much easily.
It is very important to build your opt-in list and it will help you to build and establish your business fast. The bigger your online business, the larger your email opt-in list should be.
If you able to engage and provide good services to your list members, it will help you to provide them sufficient TRUST to buy from you now or later after you have followed up with your sequential email messages in your sales system.
Ultimately, it is very important to keep in contact with your list members.
They are your most valuable virtual assets that you have ever built.
