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subject: Article Marketing - Do You Know That Your Title Is Killing Your Business? [print this page]


Article Marketing - Do You Know That Your Title Is Killing Your Business?

Your Title's first 3 to 5 word determines the amount of traffic your article will generate back to your website.

When you create meaningful keywords that matches the most commonly searched keywords for your product or services or industry, it will definitely drive huge traffic to your website.

In addition creating keyword rich Titles, you have to make your title a Killer that should create a "Stop Look", and let them be anxious or curious on what you want to tell them.

Title that tell of solution is not as catchy as title that create curiosity.

For example:

"Create Catchy Title In Your Article Marketing", a solution based title that does not work. To perform better in terms of traffic generation, this is how you should to improve your solution based title to a Curious based title-"Article Marketing--Do You Know What Is Killing Your Business?"

Do not waste the first 3 to 4 words of your title with irrelevant fillers as these words or phrase will not be effective or catchy to attract your audience when they first scan your article. For the above example, "Create Catchy Title" instead you can use keywords like "Article Marketing" and gets right to the relevant keywords that might be found when your prospects is using a search engine to find information that is related to your article.

When creating titles avoid including characters like asterisks, tildes or quotes that would make hard work for search engine to understand your title.

Most importantly, do not use spam technique to trick your search engine by incorporating keyword rich titles that have no irrelevancy with your article's topic. Search engine will penalize you by aggressively filter out sneaky tactics like this.




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