subject: Why Promote Your Blog [print this page] What better instrument to start a discussion than a blog? It can be used to spread word about anything, to ask questions for which you are looking for answers, or even to discuss a topic. But the success of your blog depends on how well you promote it initially. You dont necessarily have to dedicate time and resources to promoting your blog. It can be done by simple methods.
The simplest way to attract attention to your blog is through social media such as Twitter, Facebook, MySpace etc. There are pluins available that will broadcast a notification whenever you publish a new post. This attracts a lot of traffic to your blog. Try to come up with interesting topics and post them on websites such as Facebook. This will bring in a lot of pertinent traffic as well.
Another way to publicize your blog is by keeping your content fresh. While doing so keep in mind that search engines love content, but they also keep track of how often your content changes, and hence you should neither update too often nor too far apart. And fresh content will also guarantee that the traffic your blog attracts will keep coming back, thereby making them your followers.
The only way to get a person to read your blog is by giving the person something they think is interesting. You need to keep your posts interesting. There should be a healthy discussion, questions and answers etc that will keep readers busy. If you successfully hold their attention, your blog is a success.
Keep social media as a key target, as these are places where people with common interests gather, and hence if you find one person interested in your blogs content, chances are that all the people he or she knows will also be interested in it.